Treatment providers and private practitioners articulate the results they want - more referrals, larger market share, successful launch of a new service or product, full groups, expanding caseloads, stronger brand recognition - and many identify challenges of time, human resources and staff expertise. It is expensive to retain enough fulltime staff to handle special projects, lead strategic planning sessions and launch marketing campaigns.
Treatment providers contract with Easton Consulting, LLC for strategic planning and to help their staff implement marketing and revenue-driving strategies. To avoid lost revenue and client contact hours, private practitioners contract with Easton Consulting to help change their business model, transform their practice and to implement practice development strategies.
STRATEGIC PLANNING: Transform Your Program or Practice, Build Capacity
Program Development - new services and client populations, capacity expansion
Practice Transformation - new business model and revenue streams
Practice Building - building capacity through interns, contractors or employees
Practice Management - improved systems and use of technology
STRATEGIC MARKETING: Increase Referrals, Position Your Program or Practice
Communications Plan - clients, alumni, referents, colleagues, constituents
Logo Development & Brand Awareness - effective design, roll out
Marketing Materials - development, design, electronic and print distribution
Website Development - content, design, search engine optimization strategies
Helping to improve the lives of those who help others, Laura A. Easton, LMSW contributes to the quality of care in the treatment field. She works with inpatient and outpatient treatment centers, as well as private practitioners and individual therapists sharing office space and resources. Working with her to overcome challenges and resolve roadblocks, providers and practitioners can achieve their goals:
Increase Revenue & Decrease Stress
Diversify Revenue Streams
Increase Referrals
Launch a New Service or Product
Start Training & Internship Programs
Submit Calls for Papers & Presenters
Improve Systems & Resources
Develop a Brand
Launch a Website
Improve Work/Life Balance
To discuss your program/practice goals or business challenges and how Easton Consulting, LLC can help you achieve results, please contact laura@eastonconsulting.net.
“Thank you to Laura
for all she has given
me – professionally
and personally. The
Center for Recovering
Families would not
have continued to help
people after Mary Bell
died had it not been
for her wisdom
and vision.”
Abi Williams, PhD, LCSW, CSAT Former Director of the Center for Recovering Families